Visual Base TV works with network advertisers, ad agencies and other vendors to serve advertisements on third party web sites and across the Internet. We also use analytics providers to provide us with information regarding use of the Sites and the effectiveness of our advertisements. You may also see third party advertisements on the Sites and those advertisements may be served by a third party. These other companies may collect certain information about your visits to this or other web sites in connection with serving advertisements and providing us with analytics information. Please review “Third Party Analytics Providers, Ad Servers, and Similar Third Parties” for additional information.
With regard to your personal information, we primarily use your personal information in connection with your relationship with us and your experience on the Sites. Please remember that if you participate in community forums and other social networking features on the Sites, your information may be made public. Note that we do not share your personal information with third parties for their marketing purposes unless you consent to such sharing, but we do share with third parties under certain limited circumstances.
INFORMATION THE SITES COLLECT, INFORMATION YOU PROVIDE US
Please note that information submitted to the Sites via a “contact us” or other similar function may not receive a response. We will not use the information provided via these functions to contact you for marketing purposes unrelated to your request unless we disclose otherwise at the time you submit your request.
The Sites are general audience web sites and we do not knowingly collect any Personal Information from children younger than the age of thirteen (13). We will delete any Personal Information collected that we later determine to be from an individual younger than the age of thirteen (13).
INFORMATION YOU CHOOSE TO PUBLICLY DISPLAY THROUGH THE SITES, AND POSTING CONTENT TO THIRD PARTY SITES
You may be able to submit comments, ideas, reviews, suggestions and other content (“User Content”) to the Sites and to post your User Content publicly on message boards, chat rooms, and other public areas (collectively, “Community Forums”).
Also, if you choose to “like” content on one of the Sites, to tweet from the Sites or to otherwise post information from or via the Sites to a third party web site, feature or application, that information may be public and the third party may have access to information about you and your use of our Sites.
INFORMATION YOU PROVIDE ABOUT A THIRD PARTY
If you send someone else a communication from the Sites, such as sending a video to a friend, the information you provide (names, e-mail addresses, etc.) is used on a one-time basis to facilitate the communication and is not used for any other marketing purpose unless we obtain consent from that person.
INFORMATION WE COLLECT AUTOMATICALLY AS YOU ACCESS AND USE THE SITES
We, as well as any third-party advertisers, service providers and content providers, may use a variety of technologies that automatically or passively collect certain Site usage information whenever you visit or interact with us or our content found elsewhere on the Internet (“Usage Information”). Usage Information may include browser type, operating system, all of the areas within our Sites that you visit, including content that you browse, and the time of day, among other information. We may use Usage Information for a variety of purposes, including to enhance or otherwise improve the Sites and our services. In addition, we automatically collect your IP address or other unique identifier (“Device Identifier”) for the particular device you use to access the Sites. A Device Identifier is a number that is automatically assigned to your computer, mobile phone, or other device used to access the Sites and our servers identify your device by its Device Identifier. Some mobile service providers may also provide us or our third party service providers with information regarding the physical location of the device used to access our Sites. Usage Information is generally non-identifying, but if we associate it with you as a specific and identifiable person, we treat it as Personal Information.
The methods that may be used to collect Usage Information include the following:
• as part of the functionality of our playlist and media player, for example to determine the last item played in a playlist so that the playlist knows which item to play next, to control the volume value set play to play, or to indicate if the end slate on a piece of content has been clicked, so that new content can be provided. For example, a Flash cookie is a data file placed on a device via the Adobe Flash plug-in that may be built-in to or downloaded by you to your device. Flash cookies may be used for various purposes, including, without limitation, enabling a Flash feature and remembering your preferences. For more information about Flash and the privacy choices Adobe offers, visit http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.html. If you choose to disable cookies or to adjust your Flash privacy settings on your device, some features of the Sites may not function properly;
• to determine whether user bars are collapsed or expanded, so that additional content can be delivered to expanded user bars;
• to determine your browser settings, so we can tell if cookies can’t be set on your device and can deliver content to you in an appropriate way;
• to impose roadblocks on your use of our online services if we need further information or consents from you before you can continue with a particular action or use;
• to determine whether the search and suggestion functions and recommended links on our online services are helpful; and
• to enable you to interact with our online services through social media sites such as Facebook, Twitter and SoundCloud if you are logged in to those sites (for example, by enabling cross-posting of activity information, allowing you to “like” or tweet about our content or to use AddThis functionality to bookmark it), or if you are not logged in to those sites, to disable messages that would otherwise have been displayed to you about those sites.
• determine whether you are a new or existing user;
• record the number, sex, age range, demographic and approximate location of users of our online services;
• determine how much time users spend using our online services and how they move around them;
• determine what type of devices users use to access our online services;
• detect the sources of traffic to our online services, so we can see whether a user has accessed them through a search engine result, a direct link or an ad that links to them;
• collect information about how often ads on our online services are viewed so our advertisers and ad networks can tell how effective their campaigns are;
• determine whether users have had a consistent experience on our online services; and
• test the impact of particular elements of our online services, to determine whether making changes will improve their appeal to users.
• determine when you last viewed a message advising you that the service you are accessing is directed at a particular geography or country;
• check the number of daily votes you place when voting in a competition, so that we can make sure votes are genuine and limit them where appropriate;
• authenticate users, for example we save the results of validation tests which prove that your actions on our online services are not automated;
• recognise you in order to make sure that we do not over-expose you to a particular online advertising campaign, notification, message or overlay;
• prevent underage users who try to enter competitions or sign up for a newsletter, from changing their birth date where previously entered; and
• remember user details for competition entry forms, so that users can progress through entry stages or submit multiple entries (where permitted) without needing to re-enter their details.
THIRD PARTY COOKIES
Third parties (such as social media websites and providers of external services may also set their own cookies when you access their services through our online services, which we don’t control). These are often persistent cookies and collect information about you which may include information of a similar type and nature as the information set out above. Details of the cookies set by these third parties should be set out in their own site privacy policies, and we have set out links to some of these below:
AddThis – http://www.addthis.com/privacy/privacy-policy#addthis-visitors
Audience Science – http://www.audiencescience.com/privacy
Facebook – http://www.facebook.com/help/cookies
Omniture – http://www.adobe.com/privacy/policy.html
ScorecardResearch – http://www.fullcirclestudies.com/privacy.aspx or http://www.scorecardresearch.com/privacy.aspx
SoundCloud – http://soundcloud.com/pages/privacy#cookies
Twitter – https://twitter.com/privacy
We use third party advertising companies and networks, including Microsoft, RadiumOne and Google’s DoubleClick and AdSense programs, to serve advertisements on some of our online services. The content of these ads may be influenced by various factors, including information about your browsing history collected by these advertising companies prior to and while visiting our online services.
These advertising companies may also use information they collect about your use of our online services in order to provide advertisements on third party online services about goods and services that may be of interest to you.
In the course of serving advertisements, our third party serving networks may place or recognise a unique “cookie” on your browser in order to identify your device. This is a persistent cookie. The ad serving networks may also make use of other technologies, such as “web beacons”. Both cookies and such other technologies are used to identify your device, record your browsing behaviour and to improve the relevance of the ads you receive on our and other online services.
If you would like more information about these advertising practices (which are often referred to as “online behavioural advertising”) and to know your choices about not having this information used by these advertising companies please click on the links below:
Google’s AdSense – https://www.google.com/adsense
Google’s DoubleClick – https://www.doubleclick.net/us/corporate/privacy
Microsoft – http://privacy.microsoft.com/en-us/AdDisplay.mspx https://choice.microsoft.com/AdvertisementChoice/
Specific Media – http://www.specificmedia.co.uk/privacy.php
If you want to find out more about online behavioural advertising in general and how to disable it, you can also go to www.youronlinechoices.eu.
Cookie Duration: Many of our cookies are session cookies, which means they are deleted when you close your browser. However, some of the cookies set when you use our online services are persistent cookies, which means that they are stored on your device until they expire or you remove them. Our persistent functional cookies are generally set to expire after a short period of time, as we use them mainly to ensure that you don’t need to keep repeating actions on our online services within a short space of time. However, the persistent analytical, preference, advertising and third party cookies set when you use our online services may last longer, as, for example, they help us and/or third party to recognise you when you return to our or their online services.
Disabling Cookies: You can use the “Help” section of the tool bar on most browsers to change the settings on your device, for example, to notify you when you receive a cookie, or to refuse all cookies. However, some of the features of our online services may not work or may be more difficult to access if you refuse all cookies.
If you want to find out more about online behavioural advertising cookies and how to disable them, go to www.youronlinechoices.eu or you can go to the websites of individual advertising networks some of which are referred to above.
Cookie Consent: By logging in to use any of our services or by continuing to use our online services, you consent to the setting of cookies as described above (except to the extent you have modified your browser settings to reject cookies).
Examples of the information that we may associate with cookies stored on your device and analyse are: your user-name, email address, the Internet protocol (IP) address used to connect your device to the Internet, your browser type and version, the operating system and platform you use to connect, areas of our online services that you viewed or searched for, the Uniform Resource Locators (URLs) from or through which you entered and exited our online services and the date and time of such activity. We may combine the information we associate with different cookies and information that we collect from other sources or that you provide us (e.g. when creating an account).
Small graphic images or other web programming code called web beacons (also known as “1×1 GIFs” or “clear GIFs”) may be included in the Sites’ web pages and e-mail messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes including, without limitation, to count visitors to the Sites, to monitor how users navigate the Sites, to count how many e-mails sent were actually opened or to count how many forwarded links were actually viewed.
An embedded script is programming code that is designed to collect information about your interactions with the Sites, such as the links you click on. The code is temporarily downloaded onto your device from our web server or a third party service provider, is active only while you are connected to the Sites, and is deactivated or deleted thereafter.
In addition, we may use a variety of other technologies on the Sites that collect information for security and fraud detection purposes.
HOW WE RESPOND TO DO NOT TRACK SIGNALS
Please note that your browser setting may allow you to automatically transmit a “Do Not Track” signal to websites and online services that you visit. There is no consensus among industry participants as to what “Do Not Track” means in this context. Like many websites and online services, Visual Base TV does not alter its practices when it receives a “Do Not Track” signal from a visitor’s browser. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.
4. INFORMATION THIRD PARTIES PROVIDE ABOUT YOU AND SOCIAL MEDIA INTERACTIONS
HOW WE USE THE INFORMATION WE COLLECT
Visual Base TV may use your information, including your Personal Information: (1) to allow you to participate in features we offer; (2) to provide related customer service, including, without limitation, to respond to your questions, complaints or comments; (3) to provide you with information or services that you have requested or agreed to receive (either by opting in or choosing not to opt-out); (4) to process your registration with the Sites, including verifying that your e-mail address is active and valid; (5) to improve the Sites or our services; (6) to tailor content we display to you and offers we may present to you, both on the Sites and elsewhere online; (7) to contact you with regard to your use of the Sites and, in our discretion, changes to the Sites’ policies; (8) for internal business purposes; and (9) for purposes disclosed at the time you provide your Personal Information or otherwise with your consent.
HOW AND WHEN WE DISCLOSE INFORMATION TO THIRD PARTIES
You also may request, sometimes through your use of an interactive feature or third party application, that we share information about you with a third party and we will typically do so under those circumstances. For example, if you “like” content on our Sites, information about you may transfer to the third party offering that application on our Sites and to the third party web site to which you are posting.
Third Parties Providing Services on our Behalf. We may use third party service providers to perform certain services on behalf of the Sites, such as hosting the Sites, designing and/or operating the Sites’ features, analyzing users’ interactions with the Sites, sending communications, or performing other administrative services. We may provide these companies with access to user information, including Personal Information, to carry out the services they are performing for you or for the Sites.
Sweepstakes, Contests and Promotions. We may offer sweepstakes, contests, and other promotions (any, a “Promotion”) that may require registration. By participating in a Promotion, in addition to agreeing to be bound by our General Competition Rules, you are agreeing to the specific terms, conditions or official rules that govern that Promotion, which may contain specific requirements of you, including, except where prohibited by law, allowing the sponsor(s) of the Promotion to use your name, voice, likeness or other indicia of persona in advertising or marketing associated with the Promotion. If you choose to enter a Promotion, Personal Information may be disclosed to third parties or the public in connection with the administration of such Promotion including, without limitation, in connection with winner selection, prize fulfillment, and as required by law or permitted by the Promotion’s official rules, such as on a winners list.
Business Transfers. Visual Base TV may share Personal Information with its subsidiaries and affiliates for internal business reasons. Visual Base TV also reserves the right to disclose and transfer all information related to the Sites, including Personal Information: (i) to a subsequent owner, co-owner or operator of the Sites or component of the Sites, such as a database; or (ii) in connection with a corporate merger, consolidation, restructuring, the sale of certain of Visual Base TV’s ownership interests, assets, or both, or other corporate change, including, without limitation, during the course of any due diligence process.
THIRD PARTY ANALYTICS PROVIDERS, AD SERVERS AND SIMILAR THIRD PARTIES
Visual Base TV works with network advertisers, ad agencies and other vendors to serve Visual Base TV related ads on third party web sites and across the Internet and we use analytics providers to provide us with information regarding the use of the Sites and the effectiveness of the advertisements that we place elsewhere on the Internet, in third party applications or elsewhere. You may also see third party ads on the Sites and those ads may be served by a third party.
These service providers may set and access their own tracking technologies on your computer or mobile device (including cookies and web beacons) and they may otherwise collect or have access to information about your visits to and activity on the Sites, as well as other web sites or online services. Some of these third parties may collect personal information from you over time when you visit the Sites or other websites and services. Cookies and web beacons, including those set by third party network advertisers, may be used to, among other things, target advertisements, prevent you from seeing the same advertisements too many times and to conduct research regarding the usefulness of certain advertisements to you. We may share Usage Information about visitors with third party advertising companies, analytics providers and other vendors for the same purposes.
CHANGING YOUR SUBSCRIPTIONS
You may cancel or modify your subscriptions to e-mails you have elected to receive from the Sites by following the instructions contained within an e-mail you receive from the Sites. Please note that we reserve the right to send you certain communications relating to your account or use of the Sites (for example, administrative and service announcements) and these transactional account messages may be unaffected if you opt-out from marketing communications. If you sign up to receive SMS or MMS messages that may be offered on the Sites, you may unsubscribe from any text messages received by replying “STOP.”
THIRD PARTY CONTENT, WIDGETS, AND LINKS TO THIRD PARTY SITES
The Sites may contain content that is hosted and served by third parties, which may include third party widgets (such as those that allow you to share content with third party web sites and online services). The Sites may also contain links to other third party web sites that Visual Base TV does not control. In addition, Visual Base TV widgets may be included on web pages and web sites that are not associated with us, and over which we have no control. These third parties may collect information about you through the use of their own cookies and web beacons, may independently collect data or solicit Personal Information, and may or may not have their own published privacy policies. Visual Base TV is not responsible for the privacy practices employed by any third party.
CONSENT TO TRANSFER INFORMATION TO THE UNITED STATES
Some of the Sites’ service providers are operated in the United States. If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that information we collect may thus be transferred to and processed in the United States. By using the Sites or our features or providing us with any information, you consent to this transfer, processing and storage of your information in the United States, a jurisdiction in which the privacy laws may not be as comprehensive as those in the country where you reside and/or are a citizen.
Visual Base TV takes commercially reasonable steps to help protect and secure Personal Information. However, no data transmission over the Internet, wireless transmission or electronic storage of information can be guaranteed to be completely secure. Please note that we cannot ensure or warrant the security of any information we collect, and that you use our Sites and provide us with your information at your own risk.